Submit your NAP to the Major Information Aggregators and Show Up in the Smaller Ones

Foundational Citations

Create Your Citation Foundation

When it comes to building and creating your Business's Foundation, your first step should always be Foundational Citations. By combining submissions to major aggregators such as “Acxiom” and “Info Group” with entries on the top 20 best business listing sites, we deliver a hand built foundational combo that stands strong.

Before the Foundation, Survey the Land

All Local Businesses should start by ordering a Citation Analysis. While the citations we offer here will lay the foundation for the rest of your campaign, we need to make sure the “land” is stable first. The analysis will give us a quick survey of the situation and help ensure that your foundation is set strong. When an analysis is completed, you will receive a full report. This will give you the peace of mind that your efforts aren’t going to be wasted moving forward.

Big Data, Big Aggregators, Big Deal

When you invest in Foundational Citations with SerpSpace, you will have your accurate NAP information hand built on the 3 most influential data aggregators on the web. These sites are responsible for populating many of the other listings out there. Making sure the data here is correct will be crucial to success. Here is a bit about each of the sites:


The largest of the 3 main data aggregators; this data giant influences several major names such as: Google Maps, TomTom, MapQuest as well as Bing, AOL and Local for Yahoo. They have even been known to create Google places listing pages when ones don’t already exist.


While not quite the same size and reach as Infogroup, coming in second to a giant like that is nothing to laugh at. Acxiom finds their way onto several major sites as well. Such as: Yellowpages, Yelp, SuperPages and even Local.com.


Although not as large or directly powerful as the other 2 major data centers, Factual still has its place. If the other 2 are giants, Factual is the regular sized site, who knows the right people. Factual has some great inside connections to other large companies like: Bing, TripAdvisor and Apple.

The Heart and soul of local SEO

When it comes to the fundamentals of local SEO success you will always find citations at its core. Remember, each citation is a documentation of your business’ name, address, and phone number. It’s the most important thing for potential clients trying to reach you. At the end of the day, Google is trying to bring quality results to the millions of questions it gets every day. If your NAP information is not consistent, it’s confusing to Google and consumers alike.

Create my Foundation

Incorrect or conflicting NAP can lead to missed customers

22 of the most important business listings

  • Facebook
  • Yellowbot
  • Chamber of Commerce
  • Insiderpages
  • Better Business Bureau (BBB)
  • MerchantCircle
  • BestoftheWeb Local
  • Superpages
  • Bing Local
  • Yellow Pages
  • Mojopages
  • DexKnows
  • Citysearch
  • Mapquest
  • D&B
  • Yahoo Local
  • Elocal
  • Yelp
  • YP
  • Foursquare
  • Hotfrog
  • Manta

What happens if I already have a listing somewhere?

If you’ve already had a Citation Analysis you will be able to provide us with the same information you received there. Any prior listings will be added to your foundational report and we will create additional citations on different sites for you. Regardless of what we find, we will provide a minimum of 20 brand new Foundational Citations for your business.

My business has more than one location, how do I address each of them on one site?

Most of our clients who have multiple locations have the ability to create sub-pages within the main site for each location. These pages should be highly relevant and contain the appropriate NAP info. Your content should be area specific and a Google map embed would be a great place to go from here.

What do I need to get started?

Having your foundational citations in order is a must. Thankfully getting them set up with us here at SerpSpace is simple. Getting your citations on the most popular and influential sites has never been easier. All you need is:

  • Your Site URL
  • Name Of the Business
  • Physical Address
  • Business Phone Number